Microsoft: Packaged goods business ‘won’t decline’
From mcvuk.com (http://www.mcvuk.com/news/33811/Microsoft-Packaged-goods-business-wont-decline ):
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Microsoft has told MCV that it sees downloadable content and Xbox Live as a ‘complementary’ addition to boxed product - and that it doesn’t see the packaged goods business declining.
However other standout companies have pointed to 2009’s explosion of download-only new releases - which cut out retail altogether.
Speaking in MCV’s investigation into the digital download sector, UK head of Xbox, Neil Thompson said:
“People often ask me, ‘Will Halo X be download only?’ But I don’t see the packaged goods business declining. What I do see is the growth of the download and digital content market - but it is complementary to boxed content and services. Wherever we can, we make sure retail is part of the Xbox Live ecosystem.”
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Full Story: mcvuk.com (http://www.mcvuk.com/news/33811/Microsoft-Packaged-goods-business-wont-decline )
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[Source: Xbox-Scene News]